Roca launches the 10th edition of its international design contest, jumpthegap®

Participants must develop innovative solutions for the bathroomspace to address the challenges of the UN's 2030 Agenda forSustainable Development

Following 9 global editions with over 26,000 participants from 150 countries, jumpthegap® returns; inviting the brightest talents in architecture and design to come up with creative solutions for the bathroom space. This 10 th edition marks a new stage in the development of Roca's international design contest; driven by the crucial challenges we face today both as individuals and as a society.

Starting in 2021 and going forward, jumpthegap® will challenge architects and designers from all over the world to create solutions for the bathroom space that address and advance the goals set out by the United Nations’ 2030 Agenda for Sustainable Development. An evolution from the more conceptual and futuristic approach of previous editions with a bigger emphasison issues that need immediate reaction, and which follows last year's special edition devoted to the new COVID-19 realities.

“There are new challenges brought about by the pandemic, while others are of growing and vital importance; such as preserving the planet, supporting its diversity, or fighting inequalities. jumpthegap® has evolved to respond more directly to these issues, searching for ideas that are technologically feasible; provide added value to innovation and show diversity, sustainability, timelessness and adaptability-val-ues which have always been a part of Roca's DNA”. Says Marc Viardot, Roca Group's Corporate Marketing and DesignDirector.

Competition categories

The competition, which is organised in collaboration with BcD Barcelona Design centre, is now dividedinto four new categories;Wellness & Health, designs that deliver new levels of comfort and peace of mind for users andclients, promoting balance and harmony; [Un]neutral design, projects that ingeniously andmeaningfully address the bodily diversity and the wide range of capacities displayed by human beings, facilitating independent living through new creative personal aid features;Water & Energy,projects that promote a smart and conscious use of planetary resources; and Crisis & Emergency, designs that tacklea context of permanent crisis and emergency with the help of flexible, feasible and replicable materials and technologies.

The projects will be assessed by a jury of renowned professionals led by Japanese architect and 2014 Pritzker Prize winner; Shigeru Ban (Jury President), and which also includes Somi Kim, Senior Director, Healthcare Solutions at Johnson & Johnson (J&J) Design; Paul Priestman, Designer, Chairman of Priestman Goode; Andrea Trimarchi and Simone Farresin, Founders of Formafantasma design studio; Deborah Seward, Director of United Nations Regional Information Centre in Belgium; Mariana Amatullo, President of Cumulus International Association of Universities and Colleges of Art, Design and Media; Isabel Roig, Executive Director of BcD Barcelona Design centre and President of World Design Weeks; and Marc Viardot, Roca Group's Corporate Marketing and Design Director.

Source: Roca
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