International upholstered furniture production zone set to shine at interzum guangzhou 2017

As Asia's largest and most comprehensive trade fair in woodworking machinery, furniture production and interior decor, the next edition of CIFM / interzum guangzhou will be held from March 28 to 31, 2017 at the China Import and Export Fair (Pazhou Complex) located in its namesake city.

The event will continue to serve as a world-class “one-stop” trading platform for the furniture manufacturing industry, attracting the participation of over 1,200 companies, including group organizers from Germany, Turkey, Chile, South Korea, the United States/Canada, Malaysia Timber Council, American Hardwood Export Council, Canada Wood and Swedish Wood.

The 140,000-square meter floor space will comprise four core exhibit zones: raw materials and accessories for furniture production; machinery, materials and components for upholstery and bedding; machinery, materials and components for interior decor; woodworking and furniture production machinery and auxiliary equipment.

Among them, the upholstery and bedding zone for international exhibitors will be showcased in a dedicated 3,000-square meter space in Hall 12.1. Some of the renowned brands to be featured include Duerkopp, Pfaff, Adler and Xi’an Typical from Germany; Alfa and Robatech from Switzerland; Comfytex, Veysel and Metal Matris from Turkey as well as Baomo and Meixin, who will present their latest machinery and solutions for mattress production, cutting and sewing as well as mattress accessories and pneumatic components.

Following advancements in global processing and manufacturing technology of upholstered furniture, manufacturing capabilities of the industry has been greatly enhanced with increasing market demand. According to statistics from the Milan-based Centre for Industrial Studies (CSIL), global upholstered furniture consumption accounts for about 15 percent of the entire furniture industry, with China, the United States and Germany named the world's leading producers as well as largest consumers of upholstered furniture.

From the domestic market, China's growing urban population is expected to bring about considerable room for development. With the continuous and steady growth of the country's economy, coupled with increasing disposable income and consumers’ demand for higher quality of life, more attention is paid to the quality of the products.

Going forward, manufacturers of upholstered furniture will need to increase their investment in brand development, design and “going green” to cater to demands for high-quality products. The use of top-notch technology is believed to be an important manifestation of industry competitiveness, which safeguards quality, and has a direct impact on production costs.

In addition to industry giants converging at the upholstered furniture production zone, international participants can also expect the well-received lounge in Hall 14.1, known as the PIAZZA, to be extended to Hall 12.1 in 2017. Named PIAZZA mini, the resting area will also serve up a variety of complimentary beverages and snacks, like its larger counterpart.

To pre-register as a visitor or learn more about CIFM / interzum guangzhou 2017, visit www.interzum-guangzhou.com.

Information & images by courtesy of CIFM / Interzum Guangzhou

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