Interzum Guangzhou, Asia's largest furniture production trade fair resumes March schedule in 2021

Following the rescheduling of the event in 2020 to July due to the COVID-19 situation, CIFM / interzum guangzhou will return to its usual time slot from March 28 to 31, 2021, and take place at the Pazhou Complex in South China once again.

The pared down 2020 edition resulting from travel restrictions imposed by various countries did not douse the enthusiasm of the furniture production industry, and registered some heartening results. Co-located with the China International Furniture Fair, the combined exhibition occupied an area of 300,000 square meters and received a total of 145,363 visits. Some 1,607 exhibitors from 16 countries and regions participated in full force.

Buyers in China are raring to get into action to ready themselves for a spike in furniture spending with consumers making home improvement and re-furnishing plans as they spend more time at home.

In addition to China's effective and efficient prevention and control measures, participants involved in interzum guangzhou 2020 also attributed the event's success to the organizers’ strict protocols adopted during the show period to ensure everyone's safety, and more importantly, the level of influence that the exhibition commands.

Angela Wu, Italiana Ferramenta

“The number of visitors has exceeded our expectations and our booth is often packed. After this pandemic, the home furniture industry will undergo a round of reshuffle, but it has not affected our brand much. Pandemic control plans are well executed by the organizer,” said Angela Wu, marketing consultant of renowned furniture accessories and fittings maker, Italiana Ferramenta.

According to media data, the high-end customization market in China will reach RMB 800 billion in 2020. Leading companies are expanding distribution channels, staking new retail spaces at major malls and acquiring or investing in design and renovation firms.

Dedicated to high-quality custom furniture suppliers, CIFM / interzum guangzhou 2021 will bring together premium hardware accessories and wood panel brand enterprises at home and abroad to meet various buyer needs.

Unfaltering industry support

CIFM/interzum guangzhou is poised to feature more smart production equipment, components as well as raw and auxiliary materials, and continue to promote innovation and inspire the industry. International brands have expressed their anticipation for the 2021 show and jumped on the opportunity to snap up booth spaces. Some of them include:

Woodworking Machinery & Cutting Tools:
HOMAG, IMA, SCM, Paolino Bacci S.R.L., Leitz, Union Brother

Upholstery Machinery & Pneumatic Components:
Duerkopp, Limoss, LINAK, Okin, JIECANG, Schultz Seating Group, Remacro

Upholstery Materials:
Boyteks, Global Textile, Meixin, Xinyada, Lien A, Zhuotao

Hardware & Accessories:
Italiana Ferramenta, Nan Juen / Repon, Sugatsune, King Slide, SAMET AS, Freitas Irmaos, Titus

Wood Products & Adhesives:
Henkel, ICA, H. B. Fuller, ALFA Klebstoffe AG / SIMALFA®, Bostik, Kleiberit

Interior decoration & Accessories:
Schattdecor, REHAU, Kronospan, Impress, Lamigraf, LG Hausys, Dazzle, Hyundai L & C, DNP

Online visitor pre-registration has kickstarted

Visitors who complete the pre-registration will receive:

• Free fast-tracked entry
• Show catalogue
• PIAZZA drink voucher
• Free admission to the happy hour during the event

The next interzum guangzhou will take place from 28 to 31 March 2021 in Guangzhou, China

Source: CIFM / interzum guangzhou
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