Milan 2014 preview: Ora Īto presents its new accessories collection inspired by the shapes and materials of architecture

News Infurma10/03/2014

The versatile and iconic French designer Ora Īto returns to Milan to present to the International audience of the Salone del Mobile his new eponym brand , featuring a first collection of accessories for mobile electronics inspired by the shapes and the materials of design and architecture, and produced in collaboration with Kvadrat.

Displayed in the Moroni Gomma showroom in the city centre at 14, Corso Matteotti a popular furnishing and object store in Milan, this collection has conceived as technologically innovative in the spirit of simplexity - the art of lending apparent simplicity to objects with complex functions. A ‘family’ of electronic accessories named after the members of his family and his friends, which is standing out for a true haute couture dimension applied to the high tech world, thanks to which the materials becomes the DNA of electronics with colors, textures and touch which can be chosen and mixed.

A system of high-quality must-have electronic devices, at an accessible price range, from a minimum of € 15 to a maximum of € 150 for the headphones.

Ora īto - Fuorisalone 2014
c/o Moroni Gomma
Corso Matteotti 14

Source: Ora Īto

Visit the Ora Īto website


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