‘The Party’, designed by Kranen / Gille for Moooi, is a family of wall lamps inspired by a clan of strong, captivating personalities. Their casted ceramic faces bring to light our fascination with secrets, family dynamics and intrigue.
If seen together, as a splendid party, they brighten up the stage with their cool playfulness. Yet behind the lamps’ composed façades a mischievous side seeps through and touches our imagination. The characters that join The Party each have an intriguing story that connects them: the want-to-be aristocrat, the black sheep, the opportunist, the patriot and the evil mastermind. Fragments of their personalities appeal to our own hidden side, stimulating recognition, interest and curiosity.
The lamps share the same basic tactile feel, a subtle roughness given by the granular ceramic finish, but are distinguished by their individual style and detailing.
The Party product launch will kick-off More Moooi Moments. This program will focus on a model in which each novelty is presented optimally in a specific moment during the year. Each novelty gets its own content, focus and stage. The Party was presented simultaneously in Amsterdam and Miami on December 6.