West End Design District is set to be the latest must-visit destination at London Design Festival 2013

News Infurma18/07/2013
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West End Design District will celebrate the best design in the heart of London's iconic west end. Amongst the world-famous theatres, restaurants, bars and hotels lies the highest concentration of flagship stores and showrooms in the world, all within walking distance of each other and with excellent transport links to Europe and beyond.

This year, leading design brands and stores have collaborated to form the West End Design District, a vibrant shopping destination promoted by designjunction and supported by Elle Decoration magazine.

The West End Design District is an unmissable opportunity to see, savour and purchase the very latest from an unrivalled international portfolio of home products from dedicated brand showrooms, niche design boutiques, and larger department stores. At the centre is designjunction's own retail outlet with more than 30 design-led popup stores selling their wares to design savvy consumers.

For the weekend of the London Design Festival (21-22 September) visitors can take advantage of unique discounts and shopping offers across a select number of stores including Aesop, Republic of Fritz Hansen, Minotti, EDC, Habitat, Artemide, Heals, Aram, The Do Shop, Hastens, Domus, Molteni, Magma, Ligne Roset West End and Tracey Neuls. Offers are available to readers of Elle Decoration magazine (October issue) or Visa Premium card holders.

Steeped in history, the West End is home to the iconic Selfridges Department store on Europe's longest shopping street, Oxford St. Covent Garden is a renowned district, unrivalled in its mix of boutique shops, restaurants, entertainment, architecture and culture. Fitzrovia Now is experiencing its own renaissance as it becomes central London's discerning destination for design showrooms, galle ries, cultural organisation, eateries and hotels.

Source: designjunction

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